How to Write a Case Study

Android App Analysis and Review: How to Write a Case Study, Developed by The Future Dev. Listed in Books & reference Category. Current Version Is 1.0.0, Updated On 24/01/2020 . According to users reviews on Google Play: How to Write a Case Study. Achieved Over 2 thousand Installs. How to Write a Case Study Currently Has 1 Reviews, Average Rating 5.0 Stars

How to Write a Case Study - Case studies can be the most powerful aspect of your marketing arsenal. They offer social proof that you and your products do what they say they can do. They're like dynamite. Put them on your website and they'll be your most-read pages. Send them out to potential clients facing similar problems, and they'll lap up your solutions.

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But writing them isn't as easy as it seems. If it were, we'd all be doing it. Fortunately, there are writers out there who are happy to do the job for you. If your budget won't run to that, though, here are a few tips.

Your study must pack a punch, yet be short enough to be easily digested and understood by your readers. The real winners in this regard are organising your information with clearly marked signposts, adopting a problem-solution scenario that shows real business pain, and presenting genuine, quantifiable results, preferably in pounds, dollars or euros.

Your study, or success story, should build suspense, solve an easily identifiable business problem and come to a satisfactory conclusion. Obviously, it's vital to showcase the ability of your company. In the process, it's always good to flatter the client featured in the study, too. They're more likely to help out with quotes and general corroboration.

Keep your approach consistent in every case study and it will help with your branding. Call them success stories or customer profiles - whatever you choose, make it a universal move. Then decide on your structure - all of the popular formulae are based around problem and solution, but variants include Challenge-Solution-Result, or Issue-Approach-Current Situation.

Having this structure can make your material easy to write. If you have writer's block, start with the easy sections then, when the juices start flowing, you can ink in the tougher parts.

But what makes a study great? Well, readers have problems that need solving. So think 'pain point'. Write about a client's pain in all its gory detail. Limit the length to something manageable, too - between 300 and 500 words is fine.

But if you don't have the time or inclination to take up this kind of writing, a good copywriter can do the job for you. Case study writing is second nature to a real professional and rates can be reasonable provided you supply a decent amount of background information and a couple of solid leads.

Whatever you do, don't hand your case studies over to a PR agency. PR agencies are notoriously bad at writing and will produce a chest-beater - just when you wanted to appear to be a horse-whisperer.

Download How to Write a Case Study app for learn more.

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